OTTAWA, October 20, 2025
Rogers Centre Ottawa is proud to announce an exclusive partnership with Diamond Estates Wines & Spirits Ltd., one of Canada’s premier wine producers and distributors. This exciting collaboration brings a curated selection of premium Canadian and international wines to the venue, designed to create unforgettable experiences for every event.
Diamond Estates operates four wineries across Canada. Three in the world-renowned Niagara region and one in the picturesque British Columbia wine country. The company is celebrated for its portfolio of award-winning brands, including Twenty Bees, Creekside, EastDell, Mindful, Lakeview Wine Co., Shiny Apple Cider & Fresh Wines, and Backyard Vineyards. Among their many accolades, Diamond Estates’ Icewine stands out as a Canadian treasure, enjoyed by connoisseurs across Asia and Europe. Diamond Estates also distribute an extensive portfolio of international wines through their majority-owned subsidiary, Trajectory Business Partners
“Partnering with Diamond Estates lets us bring a variety of exceptional wines that truly complement the unique atmosphere of every event we host,” says Josh Verch, Director of Marketing and Partnerships at Rogers Centre Ottawa. “Their dedication to quality, innovation, and sustainability aligns perfectly with our commitment to delivering standout experiences for event planners and guests alike. Whether it’s a corporate gathering, or large celebration, the wine selection provided by Diamond Estates will enhance every moment.”
The diverse portfolio from Diamond Estates offers something for every palate, from crisp and refreshing Sauvignon Blancs, vibrant Pinot Grigio to bold Cabernet Franc/Sauvignon blends and rich Shirazs. These carefully chosen wines promise to elevate the dining and social experience at Rogers Centre Ottawa, adding sophistication and enjoyment to every glass.
Maryse Campbell from Diamond Estates adds, “We are excited to share our passion for winemaking and bring the taste of Canada’s finest vineyards to Rogers Centre Ottawa. This partnership allows us to connect with a broad and diverse audience through our crowd-pleasing wines which are crafted to delight today’s consumers.”
In addition to delivering exceptional quality, Diamond Estates is proud to be a certified Sustainable Winemaking Ontario winery, demonstrating a strong commitment to environmentally responsible practices. This shared focus on sustainability brings added value to the partnership, ensuring that events held at Rogers Centre Ottawa not only leave a lasting impression on guests but also support a more responsible and mindful way of working.
For event planners looking to create memorable occasions with exceptional wine experiences, this partnership marks a new chapter at Rogers Centre Ottawa where premium wine meets premier event hosting.
About Rogers Centre Ottawa
The Rogers Centre Ottawa — Canada’s Meeting Place — is an internationally renowned convention centre located on the Rideau Canal in downtown Ottawa, Canada’s capital. With bold, modern design, a naturally lit interior, and magnificent views, the Rogers Centre offers an unparalleled and environmentally responsible setting for conventions, conferences, meetings and exhibits of any size. Since opening in 2011, the Centre has hosted thousands of events, generating millions of dollars of economic impact for the city of Ottawa and the province of Ontario. In 2020, it was named the world’s best convention centre by the International Association of Convention Centres (AIPC). The Ottawa Convention Centre Corporation is an agency of the Government of Ontario. For more information, visit rogers-centre.ca.
About Diamond Estates Wines & Spirits Ltd.
Founded in 1999, Diamond Estates is one of Canada’s largest integrated wine producers, creating award-winning wines and ciders from its four wineries. They also distribute an extensive portfolio of international wines and spirits through their majority-owned subsidiary, Trajectory Business Partners. Learn more at diamondwines.com